You’ve seen – and represented – them both: the attorney who is cocky, bordering on reckless when dealing with journalists, and the lawyer who is too media-shy for his/her own good.
Once you’ve landed the interview for your lawyers, the next step is to prepare them to be helpful to journalists and to walk the fine line between being unduly reticent and overly aggressive. Toward that end:
Panel discussion on training lawyers to be good interviewees and how to make the most of interview opportunities, including:
Whats: LFMP NY Program
When: March 23, 2017 - 6:30 pm to 8:30 pm
Rubenstein - Worldwide Plaza, 825 Eighth Avenue (entrance west of 50th street and 8th Avenue facing courtyard – “Rubenstein” listed at security desk)
Please join the Washington D.C. LFMP chapter on March 22 as Lloyd Pearson and Lauren Hughes discuss the latest changes in directory submissions. This dynamic duo are uniquely positioned to give us update! Lloyd has been an innovative figure in the field for more than 20 years, having worked as a researcher and editor at Chambers, as well as been in-house managing submissions. Lauren, currently with Ropes & Gray handling its directory submissions, was previously the US editor of Legal 500. In addition, broadcasting from London will be Rieta Ghosh, Editor-in-Chief of Chambers, who will give us an update on Chambers Connect.
LUNCH WILL BE PROVIDED
Whats: Washington announcement
When: March 22, 2017 - 12:00 pm to 1:30 pm
Dechert LLP, 1900 K Street NW
Peter Shankman is an entrepreneur, CEO, runner, skydiver, podcaster, Ironman Triathlete, and most importantly, a dad. He’s the founder of ShankMinds: Breakthrough, a private, online entrepreneur community with hundreds of members around the world.
Peter Shankman is an entrepreneur, CEO, runner, skydiver, podcaster, Ironman Triathlete, and most importantly, a dad. He’s the founder of ShankMinds: Breakthrough, a private, online entrepreneur community with hundreds of members around the world. He’s perhaps best known for founding HARO, or Help a Reporter Out, the world’s largest source repository. His customer service and social media clients have included American Express, NBC, Universal, E Entertainment, Sprint, the US Department of Defense, Royal Bank of Canada, Saudi Aramco, Snapple, Walt Disney World, and many others. Peter is the author of four books, including his most recent best seller, Zombie Loyalists: Using Great Service to Create Rabid Fans. Peter also hosts the top-rated Faster Than Normal Podcast, helping people understand that ADD and ADHD is a gift, not a curse. And best of all, he has promised to focus his social media comments, observations, anecdotes and advice on corporate law and lawyers, meaning our favorite topic.
Whats: February 23 LFMP: World’s greatest social media expert, Peter Shankman!
When: February 23, 2017 - 6:30 pm to 8:30 pm
O’Melveny & Meyers, 7 Times Square (which is to say Broadway between 41-42, west side of the street)
Eats: Of course, and thanks to OMM, Emily Lattal and Chris Till for that!
Why: Do I really have to explain? He’s funny and smart, too. And did not pay me to say this.
Meet the reporters who broke some of this year's headline-grabbing stories and learn from the crisis communications professionals who represent the high-profile clients at the center of these news controversies. A panel of experts will use real-life case studies, ripped from recent headlines, to discuss how reporters and media professionals handle high-wattage litigation.
Panelists include journalists David Margolick of Vanity Fair; New York Magazine writer Gabriel Sherman, who broke the Gretchen Carlson/Roger Ailes Fox News story, and crisis communications gurus Allan Ripp, who represented Carlson during the litigation with Fox, and before that, Martin Shkreli and Turing Pharma during the "pricing scandal" of the last year. Finally, we will host Jonathan Gasthalter, who represented some of the world's most prominent hedge fund leaders during white collar crime accusations. The panel will address the PR/legal dynamics and how both sides can work effectively in covering news relating to complex litigation.
Whats: Behind the Headlines: Covering and Managing High Profile Litigation-related Crisis Situations
When: November 17, 2016 - 6:31 pm to 8:30 pm
Kramer Levin, 1177 Sixth Avenue (at 45th Street)
After a record year in 2015 for M&A, 2016 has seen a sharp decline in deals. Deal-making activity involving U.K. companies plummeted more than 80 percent after Brexit, but are we starting to see a glimmer of hope returning for such deals?
For our second installment this fall, we invite you for a stimulating conversation exploring this and other hot topics affecting international mergers and acquisitions – such as trends coming down the pike and how to manage media attention in a cross-border deal. Lauren Hirsch, deals reporter at Reuters, David Marcus, senior writer at The Deal, and perhaps an additional journalist TBD, will join Valerie Demont, partner in the Corporate and Securities Practice Group at Pepper Hamilton and head of the firm’s U.S. – India Practice Group for our standard panel-type discussion, moderated by Joshua Peck.
Space is somewhat limited, so please RSVP early. Please limit your “yesses” to one or two (max) per firm or agency.
Who: Lauren Hirsch, Reuters; David Marcus, The Deal; Valerie Demont, Pepper Hamilton
Why: Because it will be great
Whats: LFMP October Program: Exploring International M&A
When: October 27, 2016 - 6:30 pm to 8:30 pm
Pepper Hamilton LLP, The New York Times Building, 620 Eighth Avenue, 37th Floor, New York, NY 10018
(Note this is NOT the New York program the next day; it’s TOTALLY separate).
Bring your own Brown Bag lunch – drinks and desserts will provided
RSVP to Beth.Huffman@dechert.com
Whats: Maximizing your PR Firm Spend
When: September 26, 2016 - 12:30 pm to 1:30 pm
Hunton & Williams
2200 Pennsylvania Avenue, NW